Rilevazione SNEWS - Retailer Survey 2010 - Spirit Fitness leader USA

10/03/2011

2010 Annual SNEWS® Fitness RETAILER SURVEY
SNEWS turns to the retailers on the front lines each year in its annual survey to tell us the real story on the state of the industry.

For eight years, SNEWS has taken the pulse of the fitness specialty retail industry in the only independent survey that offers this type of forum. SNEWS has garnered the trust of the specialty retail community, allowing it to open up in ways not usually afforded to retailers and shed light on the year in review.
The SNEWS Fitness Retailer Survey has a big story to tell yet again about the industry, its evolution and its health, as told by the retailers who represent many hundreds of doors and multi-millions of dollars in sales.
Spirit Fitness would like to thank its specialty retailers for their continued support and vote of confidence for 2010 and beyond.
Spirit Fitness would also like to thank SNEWS for its continued support of the specialty retail fitness industry.
As reported by and published on SNEWSnet.com. The most trusted insider voice of the industry, SNEWS strives to be the standard for breaking news, investigations, trend reporting, business education and product news. For more information and to see past surveys, reviews or magazines, visit www.snewsnet.com.
*Although tied in overall percent, the company listed first of the two had more first- or second-place votes that bumped it above the other.

2010 TOP-SELLING TREADMILL BRANDS
Spirit Fitness .................... 13.1%
Life Fitness ....................... 12.8%
Precor ............................ 12.5%
True Fitness ................... 12.2%
u“We will call this the year of Big Change when it comes to treadmill brands. Spirit Fitness took the Big Jump in the year of Big Change to surge to the No. 1 ranking. They must be doing something right in Arkansas. Congrats to Spirit!”

2010 TOP-SELLING ELLIPTICAL BRAND
Octane .......................... 21.9%
Precor ........................... 16.3%
Life Fitness ................... 13.3%
Spirit Fitness ................. 12.4%
u“Spirit still held onto its own with nearly the same percentage of votes and points. Spirit’s rise in overall cardio equipment is the story not to miss.”

2010 TOP-SELLING STATIONARY CYCLES
Spirit Fitness .................... 14.7%
Vision ............................. 13.5%*
Life Fitness ....................... 13.5%*
Lifecore .......................... 10.5%
u“Spirit Fitness has in the last year definitely gained a bit more...spirit, can we say? It leapt with gusto...to a resounding No. 1 best-seller spot.”